The Effortless Feminine

About the Brand

Subtly but profoundly, Alfie disrupts by finding the perfect equilibrium between femininity and masculinity, presenting the art of menswear for women. Pieces that epitomise the ’’Effortless Feminine’’ inspired by 90s minimalism, focusing on simplicity, timelessness and sophistication. A fresh take on Parisian luxury with the same respect for its very revered meticulous craftsmanship. The Alfie woman embodies the French cosmopolitan spirit, exuding understated elegance and that mystifying charm. She effortlessly blends comfort and elegance in her style, gracefully straddling the line between traditional and modern sensibilities. Fashion serves as a mere introduction, for our brand embodies a unique perspective on life, transcending mere style. Alfie is a way of life.

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